Entrepreneurial story · Etten-Leur
Azalp
Peter-Jan Broeders · Co-founder
Services: Business address
“A business address is the ideal way to separate your private and business address”
Azalp is an internet company that sells garden houses, saunas and log cabins, among other things. Co-founder Peter-Jan Broeders started the company in 1998, literally from the attic. When the company grew, things had to be formalised and Azalp chose a business address at Business Centre.
"At that time we did not have an office yet," says Peter-Jan. "But while we were deciding on the legal form, the question also came up what our registered address would be. Because we really wanted to keep our private address private, we chose to take a business address at Business Centre."
No visiting address
Azalp has no showroom or public visiting address. "We deliberately chose that, because we want to be and remain an internet company. We do have an Experience Center where customers can see a cross-section of our products, but we only communicate that address once an appointment has been made. That way we can give customers all the attention and time they need.
On our website we also clearly communicate that the address at the Bredaseweg in Etten-Leur is not our Experience Center. Still, in the past someone has stood at the Business Centre desk for us. That person had come from Spain because he wanted to buy garden houses. He was kindly helped by the reception staff of Business Centre."
Happy with the business address
Azalp outgrew the attic a long time ago. "We now work from a rented office, but it never really occurred to us to cancel the familiar business address at Business Centre. Our mail is kept neatly apart so we can collect it, and we have good contacts with the staff at the Bredaseweg. We are very happy with that. So why would we change it?"
